Presentations that use slightly wrong brand colors are one of the most noticeable signs of an amateur design job. "Close enough" blue next to the actual brand blue looks obviously wrong when projected on a screen. Getting the exact values requires either brand guidelines — or a color picker to sample from digital sources.
Where to Find Your Brand's HEX Colors
Option 1: Official brand guidelines
Many organizations maintain a brand guidelines document (PDF or Notion/Figma page) with exact color values. Search your company's internal wiki, SharePoint, or Google Drive for "brand guidelines" or "brand colors." This is the authoritative source when available.
Option 2: Sample from your website
Open your company's website in Chrome. Activate ColorPickPro. Hover over the primary button (captures primary brand color), the navigation bar (secondary color), and any prominent headline text. This extracts the colors currently in production — they're as accurate as anything in a guidelines document, and often more current.
Option 3: From an existing presentation or document
Take a screenshot of an existing branded presentation or document. Drag the screenshot into Chrome. Use ColorPickPro to sample the colors from the screenshot. This works for older documents where the original HEX values aren't documented.
Extract Any Brand Color from Any Website
ColorPickPro gives you exact HEX values from any digital source in one click.
Add ColorPickPro FreeEntering Custom Colors in PowerPoint
For shape/background fill
- Right-click the shape → Format Shape
- In the Format Shape panel: Fill → Solid Fill
- Click the Color dropdown → More Colors
- Click the Custom tab
- In the field labeled "#", type your 6-digit HEX code (without the #)
- Click OK
For text color
- Select the text, click the text color dropdown (A with colored bar) in the toolbar
- Click More Colors
- Custom tab → HEX field → enter code → OK
Setting theme colors (for consistent reuse)
To save brand colors so they appear in every color picker in the document:
- Design tab → Variants → Colors → Customize Colors
- Click each accent color slot and set to your brand colors using the custom HEX picker
- Name your theme and save
After this, your brand colors appear in the default color palette across the entire presentation — no need to enter HEX codes for each element.
Entering Custom Colors in Google Slides
For fill colors
- Select the element
- Click the Fill Color icon (paint bucket) in the toolbar
- Click Custom at the bottom of the color panel
- In the Hex field, type your 6-digit code (no #)
- Click OK or press Enter
For text colors
Same flow — select text, click text color dropdown, Custom → Hex field.
Presentation Color Best Practices
| Element | Recommended Color | Why |
|---|---|---|
| Slide background | White or very light gray/blue | Low-strain for long presentations |
| Body text | Dark gray (#1a1a1a) or near-black | Easier on eyes than pure black |
| Headline text | Brand primary or dark shade | Reinforces brand at every slide |
| CTA / highlight | Brand accent color | Draws eye to key takeaways |
| Chart bars / data | Brand primary + tints | Consistent, recognizable |
| Dividers / borders | Light gray (#e5e5e5) | Structural without drawing attention |
Match Any Color for Any Presentation
Sample exact HEX values from any brand asset, website, or image.
Try ColorPickPro FreeFrequently Asked Questions
How do I enter a custom HEX color in PowerPoint?
Right-click element → Format Shape → Fill → Solid Fill → Color dropdown → More Colors → Custom tab → paste 6-digit HEX in the # field → OK.
How do I enter a custom HEX color in Google Slides?
Select element → Fill Color icon → Custom → type HEX in the "Hex" field (no # needed) → OK.
How do I match my company's brand colors in a presentation?
Check your brand guidelines first. If unavailable, use ColorPickPro to sample colors directly from your company's website. Enter the captured HEX values in PowerPoint or Google Slides using the custom color picker.
Can I save brand colors for reuse in PowerPoint?
Yes — use Design → Variants → Colors → Customize Colors to set your brand palette as the theme colors. They'll appear in every color picker across the document without needing to re-enter HEX codes.
What format does PowerPoint use for custom colors?
PowerPoint accepts both HEX (in the # field) and RGB (separate R, G, B fields). HEX is faster for single-code entry. Google Slides accepts HEX in its custom color input.